We have to make the money happy and the people happy. In our market they’re the same person. In the enterprise market they are often different people in different departments in different buildings who sit at different lunch tables.
One of the areas in which Traction and Newsgator have got it so right is in understanding the specific needs of a corporate environment. When I first started using FeedDemon (version 1.3 I think?), I could immediately see the potential benefits for other people in my organisation. But having spent quite a while as a sysadmin, I could also see that it wouldn’t work in a broad rollout . . . .
. . my next step was to find software which our staff could use to generate internal newsfeeds for people to use with NGES. I messed about with various (free and not-free) options. Again, there was a certain basic set of features which were absent from most products because they didn’t understand the large-orgnisation mindset:
- Account management integrated with internal network.
- Scalable to fairly large numbers of areas of interest, while keeping a common navigation system.
- Fine-grained delegation of rights.
- Low level of sysadmin involvement.
- End-users create the structure.
And that’s what led us to use Traction. Wordpress or whatever is great when you’re doing a wee externally-accessible blog, but when we tried to use it on a grander scale it was just too difficult to manage. Sharepoint is far too difficult for end-users to use, doesn’t scale well and requires an awful lot of admin effort. Traction, like NGES, just intuits what’s important for us. - Understanding the "corporate" mindset, David Rendall, Oct 4, 2007
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